What to do when you get “triggered”
Why being in network matters so much.
Why most D.C.s should never have more than one office location
Share office space but don’t “work” or “market” together
Systems can be underrated and overrated. Know what you want and why you want it.
The raw power of imperfection
Why no more “free reports”?

Don’t ask patients how they heard about you
Don’t reveal your magic
Buying a building
Feeling overwhelm
Running for school board
Sharing space/contracts/vetting prospects
Keeping your C.A. “busy”

0:00 Sending snail mail about new hours and in network
1:43 Daily video review
8:01 lowering overhead
14:31 Making more money
18:00 Cash flow, needs care plans, steroids
20:11 Sign review
28:03 Income-based payment plans – use accountants
31:02 Should I highlight that calls answered live
34:23 Stick letters – translating into Spanish and getting things done…consider elance.com fiverr.com
38:30 – business to business postcard
38:45 – What’s a good radius for Facebook marketing
39:46 – Re-viewed a look of an email

0:00 – What you need to hear if you are seeing under 10 visits per week too.
15:22 – What each new member should do first. For sure.
20:45 – If you ever have to take weeks off of practicing, do this.
32:35 – Business card review
40:22- What to do at a live lecture to senior citizens
54:14 – Using your smart phone’s recording device and emailing patients
59:35 – Yelp versus Direct Mail

00:00 – How do I increase referrals
28:37 – Pictures in The Vault
29:06 – Gary Vee, Snapchat, and Change
43:05 – Member is at capacity has billing “problem”, a discussion about control, money, and responsibility.
53:42 – Focus on what you want. Don’t focus on funk.